Conor Bateman
February 25, 2017 — By Conor Bateman

Publish and Perish: Video Essays in the Age of Social Media

A feature piece published at 4:3.

Publish and Perish: Video Essays in the Age of Social Media

Instead of detailed video-based film analysis, social media driven video essays have become far more simplistic and didactic, bite-sized film trivia over memorable ideas or arguments. Rather than adopting the hyper-personal (and successful) approach of many didactic YouTubers, though, chasing social media views has resulted in a watering down of any essayistic voice.