Video Art Treasure House On Demand

We all know that the web has forever transformed the way that films reach us by shifting eyes from the cinema to video-on-demand. But how is the distribution of video art changing in a digital age? Thanks to the internet, we’re able to access a mammoth quantity of film works within a few clicks. The sheer volume is deceptive; we persist with the illusion of a well-nourished collective media diet. But services like Netflix, which currently dominates the Australian streaming landscape, consistently push viewers to the familiar, whether through focus-group tested original television programming or selective acquisition of blockbuster films.